‘Spider-Man: Brand New Day’ nets opening weekend record at $360 million, topping ‘Avengers: Endgame’

Spider-Man beat the Avengers at the box office. “Spider-Man: Brand New Day” broke the “Avengers: Endgame” record for the biggest North American opening weekend with $360 million in ticket sales from theaters in the U.S. and Canada, Sony Pictures said Monday.

Sony on Sunday projected that “Spider-Man” would net an estimated $355 million in its first weekend playing in 4,487 theaters, just barely missing the 2019 “Avengers: Endgame” record of $357 million. But the fourth Spider-Man movie starring Tom Holland had a stronger than expected Sunday and ultimately came in ahead.

Tom Rothman, the chairman and CEO of Sony Pictures Motion Picture Group, said in a statement, “records are made to be broken, but we will take great pride in this one, for as long as we hold it.”

Before “Avengers: Endgame,” no movie had opened over $300 million domestically. The previous record holders were “Avengers: Infinity War,” which launched with $257 million in 2018, and “Star Wars: The Force Awakens” ($247 million in 2015). In December 2021, during the pandemic, the third Holland Spider-Man movie “No Way Home” earned a place on the list with a $260 million debut on its way to $1.9 billion globally.

The high-earning combination of “Spider-Man: Brand New Day” and “The Odyssey,” which share actors Holland, Zendaya and Jon Bernthal, also propelled a record weekend overall for movie theaters in the U.S. and Canada.

According to Rentrak, the domestic box office overall is up over 15% from last year with over $6.2 billion in ticket sales to date.

Tom Holland’s run as the comic book webslinger has been a mighty one. “No Way Home,” his third standalone Spider-Man movie, made over $1.9 billion worldwide to become the eighth highest-earning movie of all time, not accounting for inflation. It was also the first movie since the beginning of the pandemic to cross the $1 billion mark.

But the triumph of “Brand New Day” also comes on the heels of another major movie featuring Holland and Zendaya: Christopher Nolan’s “The Odyssey,” which slid to second place in its third weekend in theaters with $51 million.

Expectations were always high for “Brand New Day,” which was directed by Destin Daniel Cretton and cost a reported $225 million to produce, not including marketing expenses. But there were worries it wouldn’t attract the same level of mass audience enthusiasm as its predecessor, which integrated past Peter Parker actors Tobey Maguire and Andrew Garfield into the mix. In reality, interest was higher than ever.

“Brand New Day” also received strong reviews from critics and audiences. It currently has a 90% on Rotten Tomatoes; audiences gave it an “A” CinemaScore and a five-star rating on PostTrak.

Ticket buyers were predominantly male (about 61%) and many were on the younger side, with slightly more than half the audience under the age of 25, according to PostTrak exit polls. The biggest group was between the ages of 18 and 24, which made up 36% of the audience; 27% were between the ages of 25 and 34.

Cries about the death of the superhero movie have been looming since “Endgame” with more than a few high-profile flops in the years since, including several from the once-impenetrable Marvel Studios. Still, when they work, they really work, most notably with “No Way Home” and “Deadpool & Wolverine,” which made over $1.3 billion.

This year has also seen a resurgence of moviegoing from younger audiences, who have made hits out of movies like “Obsession,” “Backrooms” and “The Drama,” which also starred Zendaya.